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Bill Schaefer Copywriter | Creative Director
Executive Creative Director: Darren Clarke
Creative Director: Kim Tarlo
Copywriter: Bill Schaefer
Art Director: Dan Bennett
The Real #G.O.A.T.
Juicy Fruit
NBA Partnership
We turned a brief for an activation outside Scotiabank Arena into an integrated campaign with TV, digital video, new Twitter and Instagram accounts and oh, yeah, a real live goat.
Recognition:
2018 Strategy Awards
Bronze, Social Conversation
2018 ADCC Awards
Merit
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